Where 60% of our Revenue Comes From - and How you Can Do it Too (SFFF38)
Struggling to make a living from flower farming in a short growing season? With the right season extension strategies, you can dramatically increase your revenue and farm stability.
The Power of Season Extension
On my farm in Zone 6, Upstate NY, I’ve extended my growing season to sell between April and November—boosting revenue by 60% during shoulder seasons alone. The key? High tunnels, strategic planting, and targeting peak demand periods.
Top Strategies for Extending Your Growing Season
High tunnels: Essential for protecting crops, maintaining warmth, and extending harvests.
Targeted planting: Early spring flowers like Ranunculus, Anemone, and Butterfly Ranunculus thrive in cooler months and are in high demand.
Flower holidays: Mother’s Day and Thanksgiving have been major revenue drivers.
Is Year-Round Growing Right for You?
One of my biggest takeaways? The majority of my revenue comes from outside the “main” growing season. If you’re only focusing on summer blooms, you could be missing out on significant income opportunities.
But is growing year-round worth it? For some, yes—but it depends on your market, costs, and personal preferences. In this episode, I share my real numbers, the best season extension methods, and whether year-round growing makes sense for your farm.
Want the full breakdown? Tune in to Episode 38 of the Six Figure Flower Farming Podcast!
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